If you make short videos on YouTube then there is good news for you. On Wednesday, YouTube has announced its monetization program for the year 2023. Amjad Hanif, Vice President of YouTube’s Creator Products, has said in his blog that creators who make short videos can apply for the YouTube Partner Program (YPP).
If they have 1,000 subscribers and 10 million views within 90 days or 4,000 view hours in 12 months then such YouTube Shorts can become a means of earning.
Hanif also said that the YPP stage will be extended to the creator as well. Now a new level will be found in YPP, where it will be easy to earn
Now the conditions have been reduced to get fan funding features such as Super Thanks, Super Chat, Super Sticker and Channel Membership. For this, they will be able to join in the year 2023.
Although such arrangements have been made on other social media platforms before YouTube. Instagram and Meta-owned social media platforms also allow short video creators to monetize their work.
In June this year, Meta chief Mark Zuckerberg said that the company is planning to introduce a revenue sharing model with the platform’s creators. With this, more and more creators will join the platform.
On July 22, a report by market research firm RedSeer projected short video monetization to increase to $19 billion by 2030.
As of this year, the firm estimated that short video monetization in India was only $150 million, thanks to the official arrival of YouTube. This can help in improving the sector.
Hanif said YouTube will now include ads that run between videos on its Shorts feed. Total ad revenue from all ads running on Shorts in India will be added up at the end of the month and distributed among eligible creators who qualify for the program.