Apple has established itself as a premium brand with a reputation for high-quality products. This branding allows them to command a premium price for their devices. Most iPhones are usually imported as completely built units from China and other markets, and that attracts taxes as well as import duties. Most iPhones are usually imported as completely built units from China and other markets, and that attracts taxes as well as import duties.

The way your phone performs depends entirely on its processor. Compared to Android flagships, Apple’s A-series chips for its iPhones perform better. Since it’s custom-made for the iPhone, it can deliver a smooth experience.

Premium Design

Apple is known for its premium design and build quality. iPhones are made with high-quality materials such as glass and metal, which contribute to their premium look and feel. The design and materials used in the making of iPhones often come at a higher cost compared to other smartphones.

Brand Value and Marketing

Apple has established a strong brand reputation over the years, associated with quality, reliability and innovation. The brand value and recognition contribute to the premium pricing of their products. Apple also invests more dollars in marketing campaigns to promote its products.

Customer Support

Apple provides customer support and services, including regular software updates, warranty coverage and access to its ecosystem of apps and services. These additional services and support contribute to the overall cost of iPhones.